Grow Your Auto BusinessTrusted by Leading Brands
Leading automotive brands like Christian Brothers, Big O Tires and Cottman Transmission grow their business with Merchant Centric.
Deliver Your Brand Promise
Delight Your Customers and Get More 5-Star Reviews
Whether a shop is corporate or franchisee owned doesn’t matter to a customer. Their experience with the brand is what matters.
Do all your shops consistently deliver your brand promise? If not, that’s why customers are giving you feedback. They want show you how to improve so you can earn their loyalty, and most importantly, they want to see your brand respond with care.
All Customer Feedback in One Place
See what your customers are saying about your shops across your online reviews, loyalty feedback, surveys, and your contact page.
Easily Manage Your Reviews
Increase Your Ratings & Revenue
Get email review alerts with custom generated suggested replies that you can quickly post. Respond to customers and show them you are engaged and listening, which encourages more 5-star reviews.
Merchant Centric, with over 19 million businesses analyzed, finds that a 1-star increase in all-time rating results in up to a 22% increase in revenue.
Keep a Pulse on Your Market
See How Your Shops Stack up to Your Competition
Pick any number of national, regional, and local brands to benchmark against each of your automotive locations.
Cut through the noise to understand the differences in each market.
See what customers say about your competitors’ price, service, staff and more.
Leverage competitors’ strengths and weaknesses to grow your business.
Automotive Brands Drive Revenue with Merchant Centric
But don’t just take our word for it…
“We value our Merchant Centric partnership for their expertise and the customized attention they give to our brand. They work with us and the franchisees to provide professional advice and draft customized responses to our customers’ feedback both positive and negative. We have received tremendous positive feedback at corporate from the location owners and seen a positive trend in both our overall online star rating, as well as an increase in positive review volume. We recommend the Merchant Centric program to organizations looking to better understand their customers’ needs, support their franchisees with their online reputation management, and to generate revenue through consumer engagement.”
- Duone Byars
Director of Marketing, Christian Brothers Automotive
Expert Reputation Specialists
We have Responded to Over 800,000 Customers on Behalf of Our Clients
We reply to your reviews using your brand voice
Select which sites and star-ratings you want managed
- Receive a notification when a reply is posted
- Get alerts when reviews contain critical issues
- We flag inappropriate reviews for removal
- Includes crisis reputation management services
If you would like to do it yourself, take advantage of our best-in-class platform. Optimally, you should be replying to all of your customer reviews, but we understand how time consuming that may be, so we are here to help!
Meaningful & Actionable Insights
See What Operational Improvements Are Statistically Proven to Increase Sales
Merchant Centric Business Performance AnalyticsSM transforms customer feedback and sales data into clear actions that generate revenue. See your shops organized by performance groups based on the strong correlation between customer ratings and sales…
Discover operational themes in customer feedback, like service and staff, that have the greatest impact on revenue based on your top and bottom performers.
Guide your team to success with the Spotlight Report, which focuses all levels of management on the praise and complaints about the most important themes that drive revenue.
Interested to see what operational themes drive revenue for your competitors and industry leaders? Merchant Centric has you covered with our Competitive Performance AnalyticsSM that delivers insights and actions to beat your local and national competitors.
Get Found by More Customers
Eliminate Confusion and Get Your Shops Found and Chosen More Often
Built for enterprise, easily manage local listings all in one place. Get found on established and emerging platforms, like OEM navigation systems, ride-hail apps, and map apps. Ensure accuracy and accessibility so customers can find you across over 150 sites when they need you.
